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Month: July 2014

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Zeigarnik Effect: Your Brain’s Built-in Reminder System

Julie Gray July 23, 2014 6s Comments

Have you ever experienced nagging thoughts reminding you of a task you haven’t completed? Of course you have. You’re human. These nagging thoughts are called the Zeigarnik Effect. And yes, it's an actual thing. Bluma Zeigarnik, a social scientist in the early 20th century discovered that our minds “let go” of tasks that are completed and “hang on”

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